74% Of Local Companies Have At A Minimum, One Google Review

One review is far from adequate to enhance your site's SERP ranking.

Taking a look at online scores statistics, we discovered that a company requires to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

90% Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about very first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your site.

Source: Martech Zone

When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Factor

Stats reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews

Communicating with your clients develops trust. Even something as basic as responding to their reviews and remarks can make them feel valued.

As you might anticipate, customers who feel this way are ready to spend more money with a business.

Source: Statuslabs

Unfavorable Reviews Can Boost Conversion By Up To 85 Percent

It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your website. According to online review data, individuals spend more than five times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a business's reputation does not impact simply the consumers. Potential employees also look at rankings and take a look at reviews.

Source: Deloitte

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

83% Of Customers Don't Rely On Advertising

The conventional channels to reach clients aren't as influential as they used to be. A lot of users who no longer trust ads choose to take notice of customers' suggestions online.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews All Over The World

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

91% Of Millennials Turn To Online Reviews As Much As Friends And Family

Online review stats place customers' reviews as the most credible source of recommendations. Online reviews generally bring the exact same weight as guidance from loved ones.

Source: Brightlocal

53% Of Customers Expect Businesses To Reply Within A Week To Negative Reviews

Online review stats reveal that 63% of consumer reviews go on without a response. That's regrettable, due to the fact that those companies are losing clients that way.

Source: Review Trackers

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the money they invest at your business. If you give them a great experience, they will be willing to share it.

Source: Brightlocal

77% Of Clients Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies should to be constantly asking for reviews.

Source: Statuslabs

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social network which can also influence our purchasing decisions.

According to social reviews data, Facebook impacts the majority of users' purchase decisions.

If it has favorable reviews, Facebook reviews statistics expose that four out of 5 users are most likely to trust a local business.

Source: RevLocal

If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. People anticipate to see some negative reviews.

Source: Capterra

70% Of Consumers Prefer To Learn About A Business Via Short Articles And Reviews, Instead Of Ads

Ads are all well and good, however it's worth trying a different approach as well. Reviews are without a doubt the very best way to find the truth about a service or product.

Source: Statuslabs