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Many Best-selling Items Have An Average Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star rankings.
According to client rating statistics, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
Google Represents 57.5 Percent Of All Reviews Throughout The World
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Negative Reviews Can Improve Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review data, individuals devote more than 5 times as long on a website when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
67% Of Consumers Admit Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider
When clients need to select a solution provider, reviews have an enormous impact on their decision.
Source: DemandGenReport
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to purchase a brand-new car and there are a number of models which fit your criteria. How do you pick the very best one for you? Well, you read the reviews.
With the help of other people, you quickly pick a model that works for you. That's how positive reviews convert customers into consumers.
Source: Consumer Affairs
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
United States Buyers View "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on different elements of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA consumers.
Source: Statista
53% Of Customers Expect Businesses To Respond Within A Week To Negative Reviews
Online review statistics prove that 63% of client reviews go on without a reaction. That's too bad, due to the fact that those businesses are losing clients that way.
Source: Review Trackers
Just 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a remarkably low number of businesses in fact use them.
Although we now know why customer reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
Customers Might Spend 31% More With A Business That Has Terrific Reviews
Focus on this fact. The more detailed other users explain your service or product, the more money you can charge and consumer review stats reveal to us precisely how much more.
Source: Martech Zone
Favorable Reviews Encourage 68% Of Customers To Use A Local Business
Because the vast majority of customers read reviews, you would want yours to be appealing to new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
30% Of Customers Feel Comfortable With A Business Which Responds To Online Reviews
Communicating with your customers develops trust. Even something as simple as responding to their comments and reviews can make them feel appreciated.
As you might expect, customers who feel this way are happy to invest more money with a business.
Source: Statuslabs
When Purchasing Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Influential Aspect
Statistics reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista