Only 6 Percent Of Customers Don't Trust Customer Reviews At All

According to customer review statistics, a massive 19% of customers always trust online reviews and never a make a purchase without checking out reviews.

Source: Statista

70 Percent Of Consumers Choose To Discover A Business Via Articles And Reviews, Instead Of Advertisements

Ads are all well and good, however it's worth attempting a different approach too. Reviews are by far the very best method to find the truth about a product or service.

Source: Statuslabs

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies doubt the integrity of online reviews. Nonetheless, they understand the huge impact user scores have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase probability for an item with five reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US consumers consider reviews as 'incredibly influential'.

To highlight the significance of online reviews and scores, did you understand that 81 percent of consumers will pay more for an item with reviews and those same clients are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

Google Accounts For 57.5 Percent Of All Reviews All Over The World

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

83% Of Customers Do Not Trust Advertising

The conventional channels to reach customers aren't as influential as they utilized to be. Most users who no longer trust advertisements pick to focus on consumers' suggestions online.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star rating is the first thing customers see. Still, users take note of other aspects too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of American customers.

Source: Statista

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of clients, who focus on the variety of reviews is presently at 46 percent.

Source: Brightlocal

70% Of Customers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out much more reviews to get a better idea of how business is actually doing. Do not depend on that statistic alone.

Source: Brightlocal

Customer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

86% Of Customers Would Consider Writing A Review For A Business

Your customers are your most important resource, and it's not only because of the cash they invest at your business. They will be ready to share it if you provide them an excellent experience.

Source: Brightlocal

Consumers Might Invest 31 Percent More With A Business That Has Great Reviews

Take notice of this statistic. The better other users explain your service or product, the more cash you can charge and customer review statistics reveal to us precisely how much more.

Source: Martech Zone

30% Of Clients Feel Comfortable With A Company Which Responds To Online Reviews

Corresponding with your consumers establishes trust. Even something as simple as responding to their remarks and reviews can make them feel valued.

As you might anticipate, customers who feel this way are ready to spend more cash with a business.

Source: Statuslabs

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new car and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

89% Of Clients Want To Read Reviews On Their Smart Devices

Be it via an app or a mobile web browser, clients prefer to read reviews on their mobile devices.

Source: Statista

63.6% Of Customers Check Out Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

When it comes to trust, these online review stats reveal the basic popularity of a site can only go so far.

Source: Review Trackers

89% Of Clients Read A Businesses Feedback To Reviews

Not only do the majority of shoppers read the review replies, 30% of them value them highly. Almost 96% read the reactions to their own reviews.

Source: Brightlocal