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95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'always' or 'extremely frequently'.
Source: Trust You
77% Of Clients Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how good your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that companies need to be continuously asking for reviews.
Source: Statuslabs
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US consumers consider reviews as 'exceptionally influential'.
To illustrate the significance of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those very same customers are likewise happy to accept slower shipping times for such items.
Source: Turntonetworks
91% Of Millennials Trust In Online Reviews As Much As Loved Ones
Online review statistics put consumers' reviews as the most trustworthy source of recommendations. Online reviews normally carry the exact same weight as guidance from family and friends.
Source: Brightlocal
More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70%
One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
72 Percent Of Clients Will Not Take Action Before They Read Some Reviews
Irrespective of how eye-catching your marketing is, you still require customer reviews. There's no other way around it. Clients are still happy to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
Just 6% Of Customers Do Not Rely On Client Reviews At All
According to consumer review stats, a massive 19 percent of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.
Source: Statista
Reviews Posted On Twitter Can Improve Revenues By 6.46%
Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
83% Of All Young Customers Were Invited To Submit A Review Recently
Of those invited, 80% of consumers did leave a review. In general, companies have asked 66% of all customers to post a review on their company.
Source: Brightlocal
American Consumers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on different aspects of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of US consumers.
Source: Statista
60% Of Customers Consult Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store shopping is influenced significantly by blogs and reviews on social media. With males being two times as likely to be influenced than ladies.
Reviews and rating statistics show people value the opinion of peers more than any other material.
Source: Collective Bias
88% Of Executives Consider Reputation Risk As A Top Business Problem
Reputation management statistics suggest a company's reputation doesn't affect just the customers. Prospective employees likewise look at ratings and read reviews.
Source: Deloitte