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Positive Reviews Motivate 68% Of Consumers To Use Local Businesses
Considering that the huge bulk of consumers check out reviews, you'd want yours to be appealing to brand-new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
If They Were Asked, 77% Of Customers Would Most Likely Leave A Review
More than a 35% would submit a review to advise others about their consumer encounter and 24% would undoubtedly direct their review to the company itself.
Over a 26% would be willing to leave a review to assist other people with their choice making process.
Source: Podium
53% Of Customers Expect Businesses To Answer Back Within A Week To Negative Reviews
Online review statistics reveal that 63% of client reviews remain without a reaction. That's regrettable, because those companies are losing clients that way.
Source: Review Trackers
64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out customer reviews, concur that it increases their buying confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, people devote more than 5 times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or faked reviews.
Source: Reevoo
77% Of Customers Don't Trust Reviews That Are Older Than Three Months
Customers don't care how great your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that companies should to be constantly asking for reviews.
Source: Statuslabs
A Lot Of Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends show individuals prefer to comment if they had a positive experience, instead of a unfavorable or mediocre one.
Source: Brightlocal
89% Of Consumers Review A Businesses Reactions To Reviews
Not only do most individuals check out the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.
Source: Brightlocal
53% Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of Online Shopping.
Today's consumers are smart and desire the very best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the buying decision.
Source: Statista
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Google Represents 57.5 Percent Of All Reviews Throughout The World
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers