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67% Of Consumers Claim That Reviews Are A "Very Important" Factor When Choosing A Solution Provider
When clients have to choose a service provider, reviews have a massive effect on their decision.
Source: DemandGenReport
77% Of Customers Do Not Trust Reviews That Are Older Than Three Months
Customers don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews unimportant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of American Clients
24% of US buyers consider reviews as 'incredibly influential'.
To illustrate the value of online reviews and scores, did you know that 81% of consumers will pay more for an item with reviews and those same consumers are likewise happy to accept slower shipping times for such items.
Source: Turntonetworks
83 Percent Of Clients Don't Trust Advertising
The conventional channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust advertisements choose to pay attention to clients' suggestions online.
Source: Statuslabs
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the enormous impact user ratings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
30% Of Customers Feel Comfortable With A Company Which Responds To Online Reviews
Corresponding with your consumers establishes trust. Even something like reacting to their reviews and comments can make them feel valued.
As you might anticipate, customers who feel this way are happy to invest more money with a business.
Source: Statuslabs
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a brand-new automobile and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.
With the help of other consumers, you quickly choose a model that works for you. That's how positive reviews transform consumers into customers.
Source: Consumer Affairs
Customer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples opinions before they ever trust what the manufacturer states. The reason, producers' descriptions are generally ads.
Source: Martech Zone
If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Utilize A Service
This stat is among many that illustrate the value of online scores. Now that news of client satisfaction travels this quick, keeping your clients delighted is more vital than ever.
57% of customers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.
11% looked just for services with a perfect five star rating.
Source: Brightlocal
Consumers Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users choose to get things done quicker. For that reason, purchasing decisions are made quickly.
Online reviews are clearly convincing, yet marketers haven't necessarily come to value the power of them.
Source: Martech Zone
60 Percent Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is affected significantly by blogs and reviews on social networks. With males being two times as likely to be affected than women.
Reviews and score statistics reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
Only 6 Percent Of Customers Don't Trust Client Reviews At All
According to customer review stats, a massive 19 percent of customers constantly trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
52% Of Customers Trust A Product More If It Has Negative Reviews Too
We already touched upon the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. People anticipate to see some negative reviews.
Source: Capterra