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49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency too.
The share of consumers, who take note of the number of reviews is presently at 46%.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews Worldwide
Google is in the lead here, followed by Facebook as a far-off second.
Here are the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
53% Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of Online Shopping.
Today's buyers are wary and desire the very best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
The Majority Of Shoppers Aged 25 To 34 Wrote Reviews
According to Statista, the more youthful generations are apparently the more opinionated ones.
Source: Statista
77% Of Customers Do Not Rely On Reviews That Are Older Than Three Months
Customers don't care how good your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
Buyers Checking Out Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users prefer to get things done faster. Purchasing decisions are made rapidly.
Online reviews are obviously persuasive, yet marketers have not always come to appreciate the power of them.
Source: Martech Zone
15% Of Clients Don't Trust Businesses With No Online Reviews
No trust means no interactions. 15 percent of prospective clients will not even think about working with a business they can't find opinions about.
Source: Statuslabs
67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Picking A Solution Provider
Reviews have an enormous effect on their decision when customers have to pick a solution provider.
Source: DemandGenReport
63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
These online review stats show the general popularity of a site can only go so far when it concerns trust.
Source: Review Trackers
Reviews Published On Twitter Can Boost Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Consumers
24% of US buyers consider reviews as 'extremely influential'.
To illustrate the value of online reviews and scores, did you understand that 81 percent of customers will pay more for a product with reviews and those very same customers are also willing to accept slower shipping times for such items.
Source: Turntonetworks
A Lot Of Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they have gone to a supplier. Online review trends reveal people choose to comment if they had a positive experience, rather than a mediocre or negative one.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz