72 Percent Of Customers Will Not Take Action Unless They Read Some Reviews

Irrespective of how appealing your marketing is, you still require consumer reviews. There is no skirting around it. Clients are still ready to hear you out, however they trust other people more.

Source: My Testimonial Engine

Google Accounts For 57.5% Of All Reviews Throughout The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

77% Of Consumers Would Most Likely Post A Review If They Were Asked

More than a 35% would leave a review to educate others about their client encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would want to leave a review to assist other individuals with their choice making process.

Source: Podium

53% Of Consumers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review statistics clarify that 63% of customer reviews stay without a reaction. That's regrettable, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star rating is the first thing customers see. Still, users focus on other aspects too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of American consumers.

Source: Statista

15% Of Buyers Don't Trust Businesses Without Having Online Reviews

No trust suggests no interactions. 15 percent of possible customers won't even consider working with a business they can't discover viewpoints about.

Source: Statuslabs

One-half Of All Millennial's "Always" Read Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated material has an unassailable effect on consumers.

If businesses think of the power of customer reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

30% Of Clients Feel Positive About A Company Which Reacts To Online Reviews

Corresponding with your consumers creates trust. Even something easy like responding to their reviews and comments can make them feel valued.

As you might anticipate, customers who feel this way are ready to spend more money with a company.

Source: Statuslabs

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

More Than 4 Negative Reviews About A Business Or Service May Decrease Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

The Majority Of Clients Aged 25 To 34 Wrote Reviews

According to Statista, the younger generations are surprisingly the more vocal ones.

Source: Statista