More Than Half Of Customers Aged 25-34 Wrote Reviews

According to Statista, the younger generations are plainly the more opinionated ones.

Source: Statista

When Purchasing Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor

Stats reveal that reviews were more helpful than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a remarkably low number of businesses actually make use of them.

Although we now understand why consumer reviews are so powerful, a lot of businesses apparently do not.

Source: LsaInsider

More Than Half Of Consumers Won't Utilize A Business If It Has Less Than A 4 Star Score

This stat is among numerous that illustrate the importance of online ratings. Now that news of client complete satisfaction travels this fast, keeping your clients delighted is more crucial than ever.

57 percent of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Furthermore, 11 percent looked only for organizations with an ideal five star rating.

Source: Brightlocal

83% Of All Young Shoppers Were Invited To Give A Review Recently

Of those asked, 80% of clients did leave a review. Overall, businesses have asked 66% of all customers to submit a review on their business.

Source: Brightlocal

One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger individuals understand the value of being informed. User-generated content has an unassailable impact on customers.

If businesses think of the power of consumer reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Google Accounts For 57.5 Percent Of All Reviews All Over The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

53% Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and want the very best bang for their buck. It's no surprise that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management stats show a business's reputation doesn't affect simply the customers. Prospective team members also look at rankings and read reviews.

Source: Deloitte

90 Percent Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Consider asking your visitors to write one if you don't have reviews on your website.

Source: Martech Zone

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they check out reviews 'constantly' or 'very frequently'.

Source: Trust You

More Than 4 Negative Reviews About A Business Or Product May Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

63.6 Percent Of Customers Go To Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review stats reveal the general popularity of a website can just go so far when it concerns trust.

Source: Review Trackers

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can likewise affect our buying decisions.

According to social reviews data, Facebook impacts more than half of users' purchase choices.

Facebook reviews statistics reveal that 4 out of 5 users are most likely to trust a local business if it has favorable reviews.

Source: RevLocal