Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social network which can also affect our buying decisions.

According to social media reviews stats, Facebook impacts the majority of users' purchase choices.

Facebook reviews statistics expose that four out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

89% Of Consumers Browse A Businesses Responses To Reviews

Not only do the majority of shoppers check out the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

91 Percent Of Millennials Depend On Online Reviews As Much As Friends And Family

Online review stats position consumers' reviews as the most trustworthy source of recommendations. Online reviews normally bring the very same weight as suggestions from family and friends.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business

4 reviews may be too few. Most people read a lot more reviews to get a clear view of how the business is really doing. Don't depend upon that statistic alone.

Source: Brightlocal

Reviews Shared On Twitter Can Grow Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

Google Represents 57.5% Of All Reviews Around The World

Google is in the lead here, followed by Facebook as a far-off second.

These the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

Most Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. In some cases a lower ranking in fact helps your overall score.

According to client rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Many Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, instead of a unfavorable or mediocre one.

Source: Brightlocal

Only 6 Percent Of Consumers Do Not Trust Customer Reviews At All

According to consumer review data, a massive 19 percent of consumers always trust online reviews and never ever a buy without reading reviews first.

Source: Statista

72% Of Customers Won't Take Action Before They Check Out Some Reviews

Irrespective of how tempting your marketing is, you still need customer reviews. There is no way around it. Customers are still ready to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

60% Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.

Reviews and ranking data show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

83% Of All Young Consumers Were Asked To Post A Review Recently

Of those asked, 80% of consumers did submit a review. In general, companies have asked 66% of all consumers to submit a review on their company.

Source: Brightlocal