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74 Percent Of Local Companies Have At A Minimum, One Google Review
One review is far from enough to enhance your website's SERP ranking.
Looking at online scores data, we found out that a business needs to have a minimum of 40 reviews before people "Award" it with a star.
Source: Brightlocal
Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the producer states. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
83 Percent Of Clients Don't Rely On Advertising
The conventional channels to reach customers aren't as prominent as they used to be. Many users who no longer trust advertisements pick to take notice of customers' recommendations online.
Source: Statuslabs
72% Of Customers Won't Take Action Before They Read Some Reviews
No matter how attractive your marketing is, you still need consumer reviews. There's no way around it. Customers are still ready to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
American Consumers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews
When individuals read reviews, they focus on various elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of US clients.
Source: Statista
89% Of Clients Browse A Businesses Replies To Reviews
Not only do most customers check out the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
86% Of Consumers Would Think About Composing A Review For A Business
Your clients are your most important resource, and it's not only because of the cash they invest at your business. They will be prepared to share it if you give them a great experience.
Source: Brightlocal
More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More
We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. People anticipate to see some unfavorable reviews.
Source: Capterra
Majority Of Consumers Will Not Use A Business If It Has Less Than A 4 Star Score
This stat is one of numerous that illustrate the significance of online scores. Now that news of client fulfillment travels this fast, keeping your customers pleased is more crucial than ever.
57% of customers have actually searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.
Moreover, 11% looked just for companies with a best five star score.
Source: Brightlocal
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency also.
The share of consumers, who focus on the number of reviews is presently at 46%.
Source: Brightlocal
53% Of Consumers Expect Companies To Reply Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of client reviews go on without a reply. That's regrettable, due to the fact that those companies are losing clients that way.
Source: Review Trackers