Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Customers

24% of US buyers consider reviews as 'exceptionally influential'.

To highlight the significance of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those very same clients are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

72 Percent Of Clients Won't Take Action Before They Read Some Reviews

No matter how appealing your marketing is, you still need customer reviews. There is no skirting around it. Customers are still ready to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

74% Of Local Companies Have At A Minimum, One Google Review

A single review is far from adequate to enhance your website's SERP ranking.

Taking a look at online scores data, we found out that a business needs to have a minimum of 40 reviews before users "Award" it with a star.

Source: Brightlocal

67% Of Consumers Say Reviews Are A "Very Crucial" Factor When Selecting A Service Provider

When clients need to select a service provider, reviews have a massive influence on their decision.

Source: DemandGenReport

53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews

Online review stats show that 63% of client reviews remain without a reply. That's too bad, due to the fact that those companies are losing consumers that way.

Source: Review Trackers

A Lot Of Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends reveal people choose to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal

Just 6% Of Consumers Don't Rely On Client Reviews At All

According to customer review statistics, a whopping 19 percent of consumers constantly trust online reviews and never a make a purchase without reading reviews.

Source: Statista

15 Percent Of Consumers Do Not Trust Businesses Without Any Online Reviews

No trust means no interactions. 15 percent of potential customers won't even think about working with a company they can't discover viewpoints about.

Source: Statuslabs

More Than Half Of Consumers Won't Use A Service If It Has Less Than A 4 Star Rating

This stat is among numerous that illustrate the value of online scores. Now that news of customer fulfillment travels this fast, keeping your clients delighted is more crucial than ever.

57 percent of consumers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for services with a best five star score.

Source: Brightlocal

If A Company Makes An Effort To Solve Issues Rapidly And Effectively, 95% Of Dissatisfied Consumers Will Return To A Company

Clients don't anticipate you to be perfect. When things go wrong, they do expect you to remedy things. If there's absolutely nothing else a business can do to deal with an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a surprisingly low number of businesses actually make use of them.

Although we now understand why consumer reviews are so effective, most businesses obviously don't.

Source: LsaInsider

63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats show the basic popularity of a site can just go so far.

Source: Review Trackers

The Typical Review Length Has Become 65% Shorter Since 2010

These days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of a twitter tweet.

Source: Review Trackers

Positive Reviews Encourage 68% Of Customers To Choose Local Businesses

Considering that the large majority of consumers check out reviews, you'd want yours to be enticing to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

49 Percent Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.

The share of clients, who take notice of the variety of reviews is presently at 46 percent.

Source: Brightlocal

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read client reviews, agree that it increases their buying confidence.

Organizations use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista