64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of customers who read client reviews, agree that it increases their buying confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

53% Of Customers Anticipate Companies To Respond Within A Week To Unfavorable Reviews

Online review stats reveal that 63% of client reviews go on without a reply. That's too bad, because those companies are losing customers that way.

Source: Review Trackers

The Majority Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a negative or average one.

Source: Brightlocal

More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

If They Were Asked, 77% Of Customers Would Likely Submit A Review

More than a 35% would do it to advise others about their consumer encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would want to submit a review to help other people with their choice making process.

Source: Podium

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency also.

The share of consumers, who pay attention to the variety of reviews is currently at 46 percent.

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. However, they realize the massive effect user ratings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star rating is the first thing customers see. Still, users take notice of other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of US customers.

Source: Statista

83% Of All Young Consumers Were Invited To Post A Review Recently

Of those asked, 80% of customers did submit a review. Overall, businesses have actually asked 66% of all customers to post a review on their business.

Source: Brightlocal

77% Of Customers Don't Trust Reviews That Are Older Than Three Months

Clients don't care how great your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With men being two times as likely to be affected than women.

Reviews and rating data show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

Online Product Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent

User review stats show the purchase possibility for a product with five reviews is 270 percent higher than the same product without reviews.

Source: Spiegel Research Center

A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated content can do miracles in terms of conversions.

A single review can have an enormous effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can supply a mind-blowing 44% boost.

Source: RevLocal