Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review statistics, individuals devote more than five times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

Over Half Of Consumers Aged 25 To 34 Wrote Reviews

According to Statista, the younger generations are reportedly the more opinionated ones.

Source: Statista

72% Of Clients Won't Take Action Unless They Read Some Reviews

Regardless of how appealing your marketing is, you still require client reviews. There is no skirting around it. Customers are still ready to hear you out, but they rely on other people more.

Source: My Testimonial Engine

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

88% Of Executives Consider Reputation Risk As A Top Business Problem

Reputation management stats suggest a business's reputation doesn't impact simply the clients. Prospective employees also look at scores and read reviews.

Source: Deloitte

77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months

Consumers don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

91% Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review statistics position clients' reviews as the most credible source of recommendations. Online reviews typically carry the same weight as recommendations from loved ones.

Source: Brightlocal

A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Profits

Businesses that treat clients honorably usually flourish, review websites help make sure of that.

Source: Statuslabs

Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can also influence our buying preferences.

According to social media reviews statistics, Facebook affects over half of users' purchase choices.

If it has favorable reviews, Facebook reviews stats reveal that four out of 5 users are more likely to rely on a local business.

Source: RevLocal

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a brand-new vehicle and there are several models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other people, you quickly choose one that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

The Majority Of Best-selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. In some cases a lower score in fact helps your overall rating.

According to customer rating stats, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they understand the massive effect user rankings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Consumers Could Spend 31 Percent More With A Business That Has Fantastic Reviews

Pay attention to this fact. The more detailed other users describe your product or service, the more money you can charge and consumer review stats show us precisely how much more.

Source: Martech Zone

53% Of Customers Expect Businesses To Reply Within A Week To Unfavorable Reviews

Online review stats clarify that 63% of consumer reviews remain without a reaction. That's regrettable, because those companies are losing clients that way.

Source: Review Trackers

49% Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency too.

The share of clients, who take notice of the variety of reviews is currently at 46 percent.

Source: Brightlocal

American Shoppers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews

When individuals check out reviews, they concentrate on different aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American consumers.

Source: Statista