USA Buyers Regard "Product Performance" To Be The Most Valuable Detail In Product Reviews

When individuals read reviews, they focus on various elements of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of American customers.

Source: Statista

30% Of Customers Feel Favorable To A Company Which Responds To Online Reviews

Corresponding with your consumers establishes trust. Even something as simple as reacting to their remarks and reviews can make them feel valued.

As you may expect, customers who feel this way are ready to invest more money with a business.

Source: Statuslabs

15 Percent Of Consumers Don't Trust Businesses With No Online Reviews

No trust means no interactions. 15 percent of prospective consumers won't even think about working with a business they can't find viewpoints about.

Source: Statuslabs

67% Of Customers Claim Reviews Are A "Extremely Important" Factor When Selecting A Service Provider

Reviews have a huge effect on their decision when customers have to select a service provider.

Source: DemandGenReport

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review is enough for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Customers

24% of US consumers consider reviews as 'very influential'.

To show the value of online reviews and rankings, did you know that 81 percent of consumers will pay more for a product with reviews and those very same consumers are also ready to accept slower shipping times for such products.

Source: Turntonetworks

77% Of Clients Don't Trust Reviews That Are Older Than Three Months

Customers don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies need to be continuously asking for reviews.

Source: Statuslabs

53% Of Customers Anticipate Businesses To Reply Within A Week To Negative Reviews

Online review statistics clarify that 63% of client reviews stay without a response. That's too bad, since those companies are losing clients that way.

Source: Review Trackers

More Than Half Of Customers Will Not Utilize A Business If It Has Less Than A 4 Star Ranking

This stat is one of numerous that highlight the value of online ratings. Now that news of customer satisfaction travels this fast, keeping your customers delighted is more vital than ever.

57% of customers have actually looked for business with more than 4 stars in 2018, which is up from 48% in 2017.

Moreover, 11% looked just for organizations with a perfect five star score.

Source: Brightlocal

The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010

In the present day reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars

Generally two thirds of companies have great and outstanding ratings. Only 5% of companies have a ranking below three stars.

Source: Brightlocal

89% Of Clients Prefer To Read Reviews On Their Mobile Phones

Be it through an app or a mobile browser, folks prefer to read reviews on their cell phones.

Source: Statista

74% Of Regional Businesses Have At A Minimum, 1 Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Looking at online ratings statistics, we learnt that a company requires to have at least 40 reviews before people "Award" it with a star.

Source: Brightlocal

When Purchasing Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Element

Statistics reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

A Lone Business Review Can Lift Its Conversions By 10%

Online review statistics reveal user-generated content can do miracles in terms of conversions.

A single review can have a huge effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44% increase.

Source: RevLocal

83% Of Customers Don't Trust Advertising

The traditional channels to reach clients aren't as prominent as they utilized to be. A lot of users who no longer trust advertisements choose to take note of consumers' suggestions online.

Source: Statuslabs

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out consumer reviews, agree that it increases their buying confidence.

Organizations use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista