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Online Product Reviews About An Item Can Amplify Its Conversion Rate By An Incredible 270%
User review statistics show the purchase possibility for an item with 5 reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
77% Of Consumers Don't Trust Reviews That Are Older Than Three Months
Customers don't care how excellent your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.
Consumers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that companies need to be continuously requesting reviews.
Source: Statuslabs
Google Represents 57.5 Percent Of All Reviews World-wide
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
89% Of Customers Want To Read Reviews On Their Mobile Phones
Be it via an app or a mobile internet browser, folks choose to read reviews on their mobile phones.
Source: Statista
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Customers
24% of US consumers consider reviews as 'exceptionally influential'.
To show the significance of online reviews and rankings, did you know that 81 percent of consumers will pay more for an item with reviews and those very same consumers are also going to accept slower shipping times for such items.
Source: Turntonetworks
The Majority Of Individuals Aged 25 To 34 Wrote Reviews
According to Statista, the more youthful generations are seemingly the more vocal ones.
Source: Statista
72% Of Customers Will Not Take Action Unless They Read Some Reviews
Irrespective of how attractive your marketing is, you still require consumer reviews. There is no skirting around it. Consumers are still going to hear you out, however they rely on other people more.
Source: My Testimonial Engine
77% Of Consumers Would Most Likely Submit A Review If They Were Asked
More than a 35% would post a review to advise others about their customer encounter and 24% would most likely direct their review to the company itself.
Over a 26% would want to leave a review to assist other people with their decision making process.
Source: Podium
Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can likewise affect our buying preferences.
According to social reviews data, Facebook impacts more than half of users' purchase decisions.
Facebook reviews statistics reveal that four out of 5 users are most likely to trust a local business if it has positive reviews.
Source: RevLocal
30% Of Clients Feel Positive About A Business Which Reacts To Online Reviews
Keeping in touch with your customers creates trust. Even something as simple as responding to their reviews and remarks can make them feel valued.
As you may expect, clients who feel this way are more willing to invest more cash with a company.
Source: Statuslabs
63.6% Of Consumers Visit Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
These online review stats show the basic appeal of a website can only presume when it concerns trust.
Source: Review Trackers
89% Of Customers Read A Companies Replies To Reviews
Not only do most consumers read the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
86% Of Consumers Would Think About Composing A Review For A Business
Your consumers are your most important resource, and it's not just because of the cash they invest at your business. If you give them a great experience, they will be willing to share it.
Source: Brightlocal