83% Of All Younger Shoppers Were Asked To Post A Review Recently

Of those asked, 80% of clients did give a review. Overall, businesses have actually asked 66% of all customers to post a review on their company.

Source: Brightlocal

74% Of Regional Companies Have At Least 1 Google Review

One review is far from sufficient to improve your site's SERP ranking.

Taking a look at online ratings statistics, we discovered that a business needs to have at least 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Because They Want To Acquire An Item Or A Service And Want To Get The Facts About The Businesses Items And Services, 82 Percent Of Consumers Check Out Review Websites.

Users come since they have actually currently formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

More Than Half Of Shoppers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are apparently the more vocal ones.

Source: Statista

83% Of Customers Do Not Trust Advertising

The standard channels to reach consumers aren't as prominent as they utilized to be. Most users who no longer trust ads choose to take notice of customers' recommendations online.

Source: Statuslabs

Software Reviews Influence Over 98 Percent Of All Buyers

18 percent of software buyers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

89% Of Clients Like To Read Reviews On Their Mobile Devices

Be it via an app or a mobile browser, individuals choose to read reviews on their mobile phones.

Source: Statista

A Lot Of Best-selling Products Have An Average Rating Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Someone always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Sometimes a lower score in fact helps your overall score.

According to customer rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

52% Of Consumers Rely On A Product More If It Has Negative Reviews Too

We already touched upon the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra

61% Of Regional Businesses Have An Average Score Of 4 To 5 Stars

Generally two-thirds of businesses have exceptional and awesome scores. Only 5% of companies have a score listed below 3 stars.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US buyers consider reviews as 'exceptionally influential'.

To illustrate the importance of online reviews and rankings, did you know that 81 percent of customers will pay more for a product with reviews and those very same customers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

49% Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of customers, who take notice of the variety of reviews is presently at 46%.

Source: Brightlocal

Favorable Reviews Encourage 68% Of Consumers To Choose A Local Business

Because the large bulk of customers read reviews, you would want yours to be appealing to new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

One-half Of All Millennial's "Constantly" Read Online Reviews For Companies

Younger people know the worth of being informed. User-generated material has an indisputable influence on customers.

If businesses think of the power of customer reviews over millennials, they will realize what they've been missing out on. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star ranking is the first thing consumers see. Still, users focus on other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States customers.

Source: Statista

Google Accounts For 57.5 Percent Of All Reviews All Over The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers