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Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Businesses
More youthful individuals know the worth of being informed. User-generated content has an indisputable impact on consumers.
They will understand what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
60% Of Customers Check Out Blog And Social Media Reviews On Their Cell Phones Before Shopping
In-store purchasing is influenced considerably by blogs and reviews on social media. With males being two times as likely to be influenced than women.
Reviews and ranking data show people value the viewpoint of peers more than any other material.
Source: Collective Bias
Reviews Shared On Twitter Can Help Improve Sales By 6.46%
Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
These online review statistics show the basic popularity of a website can just presume when it comes to trust.
Source: Review Trackers
88% Of Executives View Reputation Risk As A Leading Business Problem
Reputation management statistics indicate a business's reputation does not affect just the consumers. Prospective team members also look at scores and take a look at reviews.
Source: Deloitte
74 Percent Of Regional Businesses Have At Least One Google Review
One review is far from sufficient to enhance your website's SERP ranking.
Looking at online scores stats, we learnt that a business needs to have approximately 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of companies really utilize them.
Although we now understand why consumer reviews are so effective, many businesses obviously do not.
Source: LsaInsider
USA Shoppers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews
They focus on different elements of the shopping experience when people read reviews. But according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of USA clients.
Source: Statista
90 Percent Of Individuals Need Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what individuals state about impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your site, consider asking your visitors to write one.
Source: Martech Zone