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Just 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of businesses actually make use of them.
Although we now know why client reviews are so powerful, most businesses apparently do not.
Source: LsaInsider
More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%
One negative review is enough for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
98 Percent Of Yelp's Site Visitors Bought From A Business They Found On The Site
Generally, 142 million consumers check out Yelp every month. If you haven't declared your totally free Yelp business page, this is as good a time as any.
Source: RevLocal
73% Of Customers Believe Written Reviews Are More Crucial Than Star And Number Scores
Online review data make it clear people aren't pleased with scores alone.
Consumer reviews make the stats appear more authentic which is what the would-be consumers are looking for. Nearly a third of consumers state composed reviews are the only feature that makes them believe the sites' reviews are beneficial and pertinent.
Source: Fan and Fuel
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the maker states. The reason, makers' descriptions are generally ads.
Source: Martech Zone
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Clients
24% of US shoppers consider reviews as 'incredibly influential'.
To illustrate the value of online reviews and scores, did you understand that 81 percent of consumers will pay more for an item with reviews and those exact same clients are also going to accept slower shipping times for such products.
Source: Turntonetworks
Online Product Reviews About A Product Can Amplify Its Conversion Rate By An Unprecedented 270%
User review stats show the purchase probability for an item with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.
Reviews and ranking data show individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
Only 6 Percent Of Consumers Don't Trust Consumer Reviews At All
According to customer review statistics, a whopping 19% of consumers always rely on online reviews and never a make a purchase without checking out reviews initially.
Source: Statista
77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months
Customers don't care how good your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that companies ought to be continuously requesting reviews.
Source: Statuslabs
86% Of Customers Would Consider Writing A Review For A Business
Your customers are your most valuable resource, and it's not only because of the cash they spend at your business. If you provide an excellent experience, they will be willing to share it.
Source: Brightlocal
American Buyers View "Product Performance" To Be The Most Valuable Information In Product Reviews
When individuals read reviews, they focus on various aspects of the shopping experience. However according to online review stats, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of USA customers.
Source: Statista
74 Percent Of Local Businesses Have At Least 1 Google Review
A single review is far from sufficient to enhance your website's SERP ranking.
Looking at online rankings statistics, we found out that a business requires to have a minimum of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010
In recent years reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet on twitter.
Source: Review Trackers