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52% Of Customers Trust A Product More If It Has Negative Reviews As Well
We already discussed the positive and negative reviews and their impact on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. People anticipate to see some negative reviews.
Source: Capterra
67% Of Customers Suggest Reviews Are A "Very Important" Factor When Selecting A Service Provider
Reviews have a huge effect on their decision when consumers have to pick a solution provider.
Source: DemandGenReport
89% Of Individuals Want To Read Reviews On Their Mobile Phones
Be it by means of an app or a mobile web browser, customers prefer to read reviews on their smart phones.
Source: Statista
15 Percent Of Customers Do Not Trust Businesses With No Online Reviews
No trust indicates no interactions. 15 percent of prospective customers will not even think about doing business with a company they can't discover opinions about.
Source: Statuslabs
60% Of Consumers Consult Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is affected substantially by blogs and reviews on social networks. With men being twice as likely to be affected than ladies.
Reviews and rating stats show people value the opinion of peers more than any other content.
Source: Collective Bias
70% Of Consumers Choose To Discover A Business By Means Of Reviews And Articles, Instead Of Advertisements
Ads are all well and good, however it deserves attempting a different approach too. Reviews are without a doubt the very best way to discover the truth about a product or service.
Source: Statuslabs
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management stats indicate a business's reputation doesn't impact just the clients. Potential employees likewise take a look at ratings and take a look at reviews.
Source: Deloitte
49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Buying Decision
Consumers value not only the quality or nature of the reviews, however they consider their number and recency as well.
The share of consumers, who pay attention to the variety of reviews is currently at 46 percent.
Source: Brightlocal
When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor
Statistics reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
89% Of Customers Review A Companies Replies To Reviews
Not only do a lot of customers read the review replies, 30% of them value them highly. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Rankings As The Most Crucial Part Of Online Shopping.
Today's consumers are smart and want the very best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
63.6% Of Customers Check Out Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
When it comes to trust, these online review stats reveal the basic popularity of a site can just go so far.
Source: Review Trackers
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they understand the massive effect user scores have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
77% Of Consumers Would Certainly Submit A Review If They Were Asked
More than a 35% would do it to educate others about their client encounter and 24% would definitely direct their review to the company itself.
Over a 26% would want to give a review to help other individuals with their choice making process.
Source: Podium
90 Percent Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals state about impressions, right?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
Think about asking your visitors to compose one if you don't have reviews on your site.
Source: Martech Zone
83% Of All Younger Buyers Were Asked To Post A Review Recently
Of those invited, 80% of consumers did submit a review. Overall, businesses have asked 66% of all consumers to post a review on their company.
Source: Brightlocal