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Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
53% Of Consumers Expect Companies To Respond Within A Week To Negative Reviews
Online review stats clarify that 63% of consumer reviews remain without a reaction. That's regrettable, since those businesses are losing customers that way.
Source: Review Trackers
The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010
Nowadays reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers
72 Percent Of Consumers Won't Take Action Before They Read Some Reviews
Irrespective of how tempting your marketing is, you still need consumer reviews. There is no way around it. Customers are still ready to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Consumers Checking Out Reviews On A Mobile Device Are 127% More Likely To Purchase Than Desktop Users
Mobile users choose to get things done quicker. Therefore, buying choices are made quickly.
Online reviews are undoubtedly persuasive, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
90 Percent Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about first impressions?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
Think about asking your visitors to write one if you don't have reviews on your site.
Source: Martech Zone
Online Item Reviews About An Item Can Amplify Its Conversion Rate By More Than 270 Percent
User review stats reveal the purchase probability for an item with five reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center
64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out customer reviews, concur that it increases their buying confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices
Data reveal that reviews were more beneficial than Television ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
70 Percent Of Customers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people check out much more reviews to get a clear view of how the business is actually doing. Do not depend on that fact alone.
Source: Brightlocal
A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Profits
Businesses that treat consumers honorably typically flourish, review sites help make certain of that.
Source: Statuslabs
The Majority Of Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, rather than a unfavorable or average one.
Source: Brightlocal
83% Of All Young Consumers Were Asked To Post A Review Recently
Of those invited, 80% of customers did leave a review. Overall, businesses have actually asked 66% of all consumers to post a review on their company.
Source: Brightlocal