The Typical Review Length Has Become 65% Much Shorter Since 2010

Lately reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months

Customers don't care how good your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated content can do wonders in terms of conversions.

A single review can have an enormous impact on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can offer an astonishing 44% increase.

Source: RevLocal

Most Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

53% Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of Online Shopping.

Today's buyers are smart and want the best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

Only 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses really make use of them.

Although we now know why consumer reviews are so effective, the majority of businesses apparently don't.

Source: LsaInsider

70% Of Customers Need To Check Out At Least Four Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out much more reviews to get a better idea of how the business is in fact doing. Do not depend on that statistic alone.

Source: Brightlocal

30% Of Clients Feel Comfortable With A Business Which Answers Online Reviews

Staying connected with your customers creates trust. Even something as simple as responding to their reviews and remarks can make them feel appreciated.

As you might expect, clients who feel this way are ready to spend more money with a business.

Source: Statuslabs

15 Percent Of People Don't Trust Businesses Without Online Reviews

No trust implies no interactions. 15% of potential consumers will not even think about doing business with a company they can't discover viewpoints about.

Source: Statuslabs

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can also influence our buying preferences.

According to social media reviews stats, Facebook affects more than half of users' purchase choices.

Facebook reviews statistics expose that 4 out of 5 users are most likely to rely on a local business if it has favorable reviews.

Source: RevLocal

95% Of Disappointed Consumers Will Return To A Company If A Company Manages To Fix Issues Rapidly And Efficiently

Clients don't anticipate you to be perfect. When things go wrong, they do expect you to fix things. If there's nothing else a company can do to fix a concern, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

89% Of Consumers Read A Companies Responses To Reviews

Not only do a lot of clients check out the review replies, 30% of them hold them in high regard. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

Over Half Of Consumers Aged 25-34 Gave Reviews

According to Statista, the more youthful generations are plainly the more opinionated ones.

Source: Statista

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Data reveal that reviews were more beneficial than Television ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

Clients Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. Purchasing choices are made rapidly.

Online reviews are clearly convincing, yet marketers haven't always come to value the power of them.

Source: Martech Zone

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz