American Buyers View "Product Performance" To Be The Most Valuable Info In Product Reviews

When people read reviews, they focus on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US clients.

Source: Statista

70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Many people read much more reviews to get an idea of how business is really doing. Do not depend on that fact alone.

Source: Brightlocal

64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who read customer reviews, concur that it increases their purchasing confidence.

Businesses utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

63.6% Of Consumers Go To Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics show the basic appeal of a site can only go so far.

Source: Review Trackers

When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Prominent Element

Stats reveal that reviews were more successful than Television ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to buy a brand-new car and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read reviews.

With the help of other consumers, you quickly choose a model that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

Many Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, rather than a mediocre or negative one.

Source: Brightlocal

Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can also influence our purchasing decisions.

According to social reviews data, Facebook impacts over half of users' purchase choices.

Facebook reviews stats reveal that four out of five users are most likely to rely on a local business if it has positive reviews.

Source: RevLocal

74% Of Regional Companies Have At A Minimum, 1 Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Looking at online ratings stats, we found out that a company requires to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses question the integrity of online reviews. However, they recognize the enormous effect user ratings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars

Generally 2 out of 3 companies have excellent and awesome scores. Only 5% of businesses have a score listed below 3 stars.

Source: Brightlocal

60% Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With males being two times as likely to be influenced than women.

Reviews and score stats reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Site

Usually, 142 million customers visit Yelp every month. If you haven't claimed your complimentary Yelp business page, this is as excellent a time as any.

Source: RevLocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star score is the first thing consumers see. Still, users focus on other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States consumers.

Source: Statista