More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out consumer reviews, agree that it increases their buying confidence.

Businesses use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US consumers consider reviews as 'very influential'.

To illustrate the significance of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those exact same consumers are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

If A Company Makes An Effort To Fix Problems Quickly And Effectively, 95% Of Unsatisfied Clients Will Return To A Business

Customers do not expect you to be perfect. They do anticipate you to fix things when they go wrong. If there is absolutely nothing else a business can do to fix a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

77% Of Consumers Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that companies ought to be continuously asking for reviews.

Source: Statuslabs

People Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Therefore, purchasing decisions are made rapidly.

Online reviews are clearly convincing, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

71% Of Millennials Search Consumer Reviews Of Expert Services

Majority of all individuals in need of a professional service rely on online reviews.

According to online reviews stats, 59% used online reviews to choose a medical professional or a lawyer.

Young people (age 18-35) are a lot more inclined to hire a professional based upon online reviews. Only 19% of millennials will think about working with a legal representative without any.

Source: Thomson Reuters

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star ranking is the first thing customers see. Still, users take note of other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of American consumers.

Source: Statista

The Average Review Length Has Become 65% Much Shorter Since 2010

At the present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of tweet on twitter.

Source: Review Trackers

53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of customer reviews stay without a response. That's too bad, since those businesses are losing customers that way.

Source: Review Trackers

89% Of Individuals Like To Read Reviews On Their Mobile Phones

Be it via an app or a mobile browser, folks choose to read reviews on their cell phones.

Source: Statista

88% Of Executives Regard Reputation Risk As A Top Business Problem

Reputation management stats suggest a company's reputation doesn't impact simply the consumers. Prospective team members also look at scores and read reviews.

Source: Deloitte

A Single Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated material can do miracles in terms of conversions.

A single review can have a huge effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44% boost.

Source: RevLocal

67% Of Consumers Report Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider

When consumers have to pick a service provider, reviews have an enormous impact on their decision.

Source: DemandGenReport

American Shoppers View "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on different aspects of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of USA customers.

Source: Statista