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53% Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
30% Of Clients Feel Positive About A Company Which Answers Online Reviews
Communicating with your clients establishes trust. Even something as simple as reacting to their comments and reviews can make them feel valued.
As you might anticipate, customers who feel this way are more willing to invest more cash with a company.
Source: Statuslabs
77% Of Consumers Would Certainly Leave A Review If They Were Asked
More than a 35% would submit a review to notify others about their customer encounter and 24% would rather direct their review to the business itself.
Over a 26% would be willing to submit a review to help other people with their decision making process.
Source: Podium
72% Of Clients Won't Take Action Unless They Read Some Reviews
Regardless of how captivating your marketing is, you still need customer reviews. There is no other way around it. Clients are still willing to hear you out, however they rely on other people more.
Source: My Testimonial Engine
63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats reveal the general appeal of a site can just go so far.
Source: Review Trackers
15% Of People Don't Trust Businesses With No Online Reviews
No trust means no interactions. 15% of possible consumers won't even consider doing business with a company they can't find opinions about.
Source: Statuslabs
Online Item Reviews About A Product Can Increase Its Conversion Rate By An Incredible 270 Percent
User review stats reveal the purchase probability for a product with 5 reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies doubt the integrity of online reviews. Nevertheless, they understand the massive impact user scores have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc
More Than Half Of Clients Aged 25-34 Submitted Reviews
According to Statista, the younger generations are evidently the more vocal ones.
Source: Statista
70 Percent Of Customers Prefer To Learn About A Business Through Reviews And Short Articles, Rather Than Advertisements
Advertisements are all well and good, but it's worth attempting a different approach as well. Reviews are by far the best method to find the truth about a product or service.
Source: Statuslabs
60% Of Customers Check Out Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is influenced substantially by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.
Reviews and score statistics show people value the viewpoint of peers more than any other material.
Source: Collective Bias
Software Reviews Influence Over 98 Percent Of All Purchasers
18% of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra