More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review stats reveal user-generated content can do wonders in regards to conversions.

A single review can have an enormous effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide an astonishing 44 percent boost.

Source: RevLocal

Most Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends reveal people choose to comment if they had a positive experience, instead of a average or unfavorable one.

Source: Brightlocal

83 Percent Of Consumers Don't Trust Advertising

The traditional channels to reach customers aren't as influential as they utilized to be. Most users who no longer trust advertisements select to take note of customers' suggestions online.

Source: Statuslabs

90% Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about very first impressions?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

88% Of Executives Regard Reputation Risk As A Leading Business Issue

Reputation management statistics show a business's reputation does not impact just the customers. Prospective employees likewise look at rankings and take a look at reviews.

Source: Deloitte

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a brand-new automobile and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read reviews.

With the help of other customers, you manage to select a model that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

63.6% Of Consumers Visit Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

These online review statistics reveal the basic popularity of a site can just go so far when it pertains to trust.

Source: Review Trackers

United States Consumers View "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on different elements of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of US customers.

Source: Statista

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the negative and positive reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. People expect to see some negative reviews.

Source: Capterra

86% Of Consumers Would Consider Composing A Review For A Business

Your consumers are your most important resource, and it's not only because of the cash they invest at your business. They will be ready to share it if you provide them a good experience.

Source: Brightlocal

95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

If They Were Asked, 77% Of Consumers Would Submit A Review

More than a 35% would leave a review to notify others about their consumer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would be willing to give a review to assist other people with their choice making process.

Source: Podium

A Lot Of Popular Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to consumer rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are essentially ads.

Source: Martech Zone

30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews

Staying connected with your customers develops trust. Even something like responding to their reviews and remarks can make them feel appreciated.

As you may expect, clients who feel this way are ready to spend more money with a business.

Source: Statuslabs

70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read many more reviews to get a better idea of how the business is in fact doing. Don't depend on that statistic alone.

Source: Brightlocal