63.6 Percent Of Consumers Check Out Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics reveal the basic appeal of a website can only go so far.

Source: Review Trackers

67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Choosing A Service Provider

When customers have to select a service provider, reviews have a massive effect on their decision.

Source: DemandGenReport

Only 6 Percent Of Customers Do Not Trust Client Reviews At All

According to customer review data, a tremendous 19% of customers constantly rely on online reviews and never ever a buy without checking out reviews initially.

Source: Statista

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US buyers consider reviews as 'incredibly influential'.

To show the significance of online reviews and rankings, did you understand that 81 percent of customers will pay more for a product with reviews and those exact same clients are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of companies in fact use them.

Although we now know why customer reviews are so powerful, many businesses obviously do not.

Source: LsaInsider

90 Percent Of Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about very first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone

Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can likewise influence our buying preferences.

According to social reviews data, Facebook impacts more than half of users' purchase choices.

If it has favorable reviews, Facebook reviews stats expose that 4 out of 5 users are more likely to rely on a local business.

Source: RevLocal

95% Of Dissatisfied Clients Will Go Back To A Business If A Business Makes An Effort To Resolve Problems Quickly And Effectively

Customers do not anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is absolutely nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Consumers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, purchasing decisions are made rapidly.

Online reviews are undoubtedly convincing, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Online Item Reviews About A Product Can Increase Its Conversion Rate By An Unprecedented 270 Percent

User review statistics reveal the purchase likelihood for an item with five reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

82% Of Consumers Go To Review Websites Since They Want To Purchase An Item Or A Service And Want To Get The Facts About The Businesses Products And Services.

Users come because they have actually already formed a buying decision. The majority of them (89%) purchase within a week of their visit.

Source: RevLocal

Favorable Reviews Motivate 68% Of Consumers To Use A Local Business

Given that the large majority of consumers read reviews, you'd want yours to be appealing to brand-new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star score is the first thing customers see. Still, users pay attention to other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.

Source: Statista