53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's buyers are wary and want the best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

86 Percent Of Customers Would Consider Composing A Review For A Business

Your customers are your most important resource, and it's not only because of the money they spend at your business. They will be prepared to share it if you provide them a good experience.

Source: Brightlocal

73 Percent Of Customers Think Consumer Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Written reviews make the statistics appear more genuine which is what the potential customers are looking for. Practically a third of consumers say written reviews are the only function that makes them believe the websites' reviews are pertinent and beneficial.

Source: Fan and Fuel

67% Of Customers Report Reviews Are A "Very Important" Factor When Picking A Service Provider

When customers have to choose a service provider, reviews have a massive influence on their decision.

Source: DemandGenReport

60% Of Consumers Check Out Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With men being twice as likely to be affected than women.

Reviews and rating statistics reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

72 Percent Of Consumers Will Not Take Action Unless They Read Some Reviews

No matter how enticing your marketing is, you still need client reviews. There's no skirting around it. Customers are still going to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review statistics prove that 63% of customer reviews remain without a response. That's too bad, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

71% Of Millennials Browse Customer Reviews Of Professional Services

Majority of all individuals in need of an expert service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to choose an attorney or a doctor.

Young people (age 18-35) are much more inclined to hire an expert based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

Positive Reviews Motivate 68% Of Customers To Use Local Businesses

Considering that the vast bulk of consumers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

74% Of Regional Companies Have At Least One Google Review

A single review is far from enough to improve your site's SERP ranking.

Taking a look at online scores data, we found out that a company needs to have approximately 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a brand-new vehicle and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read reviews.

With the help of other customers, you quickly decide on one that works for you. That's how positive reviews transform customers into clients.

Source: Consumer Affairs

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star rating is the first thing customers see. Still, users take note of other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

When Purchasing Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Influential Aspect

Data reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista