One-half Of All Millennial's "Always" Read Online Reviews For Businesses

Younger people know the worth of being informed. User-generated content has an unassailable influence on customers.

They will understand what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated material can do miracles in terms of conversions.

A single review can have a huge influence on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can supply an astonishing 44% increase.

Source: RevLocal

Negative Reviews Can Improve Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, people devote more than 5 times as long on a site when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

30% Of Clients Feel Favorable To A Business Which Answers Online Reviews

Keeping in touch with your customers creates trust. Even something easy like reacting to their reviews and remarks can make them feel appreciated.

As you might anticipate, customers who feel this way are going to invest more money with a company.

Source: Statuslabs

74% Of Local Companies Have At A Minimum, One Google Review

A single review is far from adequate to enhance your website's SERP ranking.

Taking a look at online ratings stats, we discovered that a company requires to have at least 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'constantly' or 'very often'.

Source: Trust You

USA Shoppers View "Product Performance" To Be The Most Helpful Detail In Product Reviews

When individuals read reviews, they concentrate on different elements of the shopping experience. However according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of USA customers.

Source: Statista

63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.

These online review statistics reveal the general appeal of a site can just go so far when it comes to trust.

Source: Review Trackers

70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Many people read much more reviews to get a better idea of how business is in fact doing. Do not depend upon that statistic alone.

Source: Brightlocal

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of clients, who focus on the variety of reviews is presently at 46 percent.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business

The star ranking is the first thing consumers see. Still, users focus on other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.

Source: Statista

83 Percent Of Customers Do Not Trust Advertising

The standard channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust ads pick to pay attention to clients' suggestions online.

Source: Statuslabs

86% Of Consumers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they spend at your business. If you give them a great experience, they will be willing to share it.

Source: Brightlocal

Positive Reviews Motivate 68 Percent Of Customers To Choose A Local Business

Considering that the vast majority of customers check out reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal