15 Percent Of Visitors Don't Trust Businesses With No Online Reviews

No trust indicates no interactions. 15 percent of possible customers won't even consider working with a company they can't discover opinions about.

Source: Statuslabs

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. People anticipate to see some negative reviews.

Source: Capterra

Many Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a unfavorable or average one.

Source: Brightlocal

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, individuals devote more than 5 times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Site

Normally, 142 million customers visit Yelp every month. This is as excellent a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they realize the enormous impact user scores have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Utilize A Business

This stat is one of numerous that illustrate the importance of online rankings. Now that news of customer fulfillment travels this fast, keeping your customers delighted is more important than ever.

57 percent of customers have actually looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked just for businesses with an ideal five star rating.

Source: Brightlocal

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

53% Of Americans Consider Product Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and desire the best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

Software Reviews Influence Over 98 Percent Of All Buyers

18% of software purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Customers Could Invest 31% More With A Business That Has Terrific Reviews

Focus on this statistic. The more detailed other users describe your product and services, the more cash you can charge and consumer review statistics show us precisely how much more.

Source: Martech Zone

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

71% Of Millennials Search Customer Reviews Of Expert Services

Majority of all people in need of an expert service turn to online reviews.

According to online reviews data, 59% used online reviews to choose a lawyer or a medical professional.

Young people (age 18-35) are even more inclined to hire an expert based upon online reviews. Only 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

72 Percent Of Customers Won't Take Action Before They Read Some Reviews

Regardless of how tempting your marketing is, you still require client reviews. There is no skirting around it. Customers are still going to hear you out, however they trust other people more.

Source: My Testimonial Engine

77% Of Clients Would Likely Give A Review If They Were Asked

More than a 35% would post a review to educate others about their customer experience and 24% would certainly direct their review to the company itself.

Over a 26% would want to submit a review to assist other individuals with their choice making process.

Source: Podium

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone