49% Of Customers Consider The Quantity Of Online Reviews As An Important Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of consumers, who pay attention to the variety of reviews is presently at 46%.

Source: Brightlocal

88% Of Executives View Reputation Risk As A Leading Business Problem

Reputation management statistics show a company's reputation does not affect simply the customers. Prospective employees also take a look at rankings and read reviews.

Source: Deloitte

Most Best Selling Items Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Often a lower ranking actually helps your overall rating.

According to customer rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they check out reviews 'constantly' or 'extremely frequently'.

Source: Trust You

Software Application Reviews Influence Over 98% Of All Buyers

18 percent of software buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on only 2% of consumers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Clients Might Spend 31 Percent More With A Business That Has Great Reviews

Focus on this statistic. The better other users explain your product or service, the more cash you can charge and customer review stats reveal to us exactly how much more.

Source: Martech Zone

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new automobile and there are numerous models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.

With the help of other consumers, you quickly pick one that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

74 Percent Of Regional Companies Have At A Minimum, One Google Review

One review is far from adequate to improve your site's SERP ranking.

Taking a look at online scores data, we discovered that a business requires to have a minimum of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Profits

Businesses that treat clients honorably normally prosper, review sites help make certain of that.

Source: Statuslabs

Just 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies really utilize them.

Although we now know why customer reviews are so effective, the majority of businesses obviously don't.

Source: LsaInsider

90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about very first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to write one if you don't have reviews on your site.

Source: Martech Zone

Positive Reviews Motivate 68% Of Consumers To Use Local Businesses

Considering that the huge majority of customers read reviews, you would want yours to be appealing to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

53% Of Americans Consider Item Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people check out many more reviews to get a better idea of how business is in fact doing. Do not depend upon that fact alone.

Source: Brightlocal

More Than Half Of People Aged 25-34 Gave Reviews

According to Statista, the younger generations are surprisingly the more vocal ones.

Source: Statista

Buyers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, buying decisions are made rapidly.

Online reviews are undoubtedly persuasive, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

73% Of Consumers Believe Client Reviews Are More Important Than Star And Number Rankings

Online review data make it clear individuals aren't pleased with ratings alone.

Written reviews make the statistics appear more genuine which is what the potential customers are searching for. Nearly a third of consumers state written reviews are the only feature that makes them think the websites' reviews are appropriate and useful.

Source: Fan and Fuel