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Software Reviews Impact Over 98 Percent Of All Purchasers
18 percent of software buyers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
70% Of Customers Prefer To Find Out About A Business Through Articles And Reviews, Rather Than Advertisements
Ads are all well and good, however it's worth trying a different approach as well. Reviews are without a doubt the best way to discover the truth about a product or service.
Source: Statuslabs
70 Percent Of Customers Need To Check Out At Least 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read a lot more reviews to get a better idea of how the business is actually doing. Do not depend on that figure alone.
Source: Brightlocal
The Majority Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've gone to a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a mediocre or negative one.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star rating is the first thing consumers see. Still, users take notice of other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American customers.
Source: Statista
52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Too
We already touched upon the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. Customers anticipate to see some negative reviews.
Source: Capterra
One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies
Younger people understand the worth of being informed. User-generated material has an unassailable effect on customers.
They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they check out reviews 'always' or 'very often'.
Source: Trust You
15 Percent Of Users Do Not Trust Businesses With No Online Reviews
No trust suggests no interactions. 15% of prospective clients won't even think about doing business with a business they can't find opinions about.
Source: Statuslabs
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of United States Clients
24% of US buyers consider reviews as 'very influential'.
To illustrate the significance of online reviews and scores, did you know that 81 percent of customers will pay more for a product with reviews and those same customers are also ready to accept slower shipping times for such products.
Source: Turntonetworks
82% Of Customers Visit Review Sites Because They Wish To Purchase A Service Or A Product And Wish To Get The Facts About The Businesses Product Or Services.
Review sites are locations that people go to get the truth about a service, product or business. Due to the fact that they have currently formed a buying decision, users come. The bulk of them (89 percent) purchase within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase likelihood for an item with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
53% Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
The Typical Review Length Has Gotten 65% Shorter Since 2010
As of late reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is currently the most popular social network which can also affect our purchasing decisions.
According to social media reviews stats, Facebook impacts over half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics reveal that four out of five users are more likely to rely on a local business.
Source: RevLocal
30% Of Clients Feel Favorable To A Company Which Reacts To Online Reviews
Staying connected with your consumers creates trust. Even something like responding to their reviews and comments can make them feel appreciated.
As you may expect, customers who feel this way are more willing to invest more money with a company.
Source: Statuslabs
73 Percent Of Consumers Think Written Reviews Are More Important Than Star And Number Scores
Online review statistics make it clear individuals aren't satisfied with scores alone.
Written reviews make the stats appear more authentic which is what the prospective clients are searching for. Nearly a 3rd of customers state written reviews are the only function that makes them believe the websites' reviews are helpful and appropriate.
Source: Fan and Fuel