Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to buy a brand-new car and there are a number of models which fit your criteria. How do you choose the best one for you? Well, you read reviews.

With the help of other people, you manage to select one that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

More Than Half Of Shoppers Aged 25-34 Published Reviews

According to Statista, the younger generations are apparently the more vocal ones.

Source: Statista

70 Percent Of Consumers Choose To Discover A Business Through Reviews And Short Articles, Instead Of Ads

Ads are all well and good, however it deserves trying a different approach too. Reviews are by far the best way to discover the truth about a service or product.

Source: Statuslabs

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

61 Percent Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars

Overall two thirds of companies have great and awesome rankings. Just 5% of businesses have a score below three stars.

Source: Brightlocal

Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are essentially ads.

Source: Martech Zone

91% Of Millennials Rely On Online Reviews As Much As Friends And Family

Online review statistics position clients' reviews as the most reliable source of recommendations. Online reviews typically carry the same weight as recommendations from loved ones.

Source: Brightlocal

American Shoppers Regard "Product Performance" To Be The Most Helpful Info In Product Reviews

When people check out reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of USA clients.

Source: Statista

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses ought to be constantly asking for reviews.

Source: Statuslabs

If They Were Asked, 77% Of Customers Would Most Likely Post A Review

More than a 35% would post a review to advise others about their consumer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would be willing to post a review to assist other individuals with their decision making process.

Source: Podium

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use A Service

This stat is among many that show the significance of online rankings. Now that news of client fulfillment travels this quick, keeping your clients delighted is more crucial than ever.

57 percent of customers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked only for services with an ideal five star score.

Source: Brightlocal

15 Percent Of Consumers Don't Trust Businesses Without Online Reviews

No trust means no interactions. 15% of prospective consumers won't even think about doing business with a company they can't find viewpoints about.

Source: Statuslabs

67% Of Customers Admit Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider

When clients have to choose a solution provider, reviews have a huge influence on their decision.

Source: DemandGenReport

74% Of Regional Companies Have At A Minimum, One Google Review

A single review is far from sufficient to enhance your site's SERP ranking.

Looking at online scores stats, we found out that a company requires to have approximately 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Data reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

88% Of Executives Regard Reputation Risk As A Top Business Problem

Reputation management stats indicate a business's reputation does not affect simply the clients. Potential team members also look at rankings and take a look at reviews.

Source: Deloitte

98% Of Yelp's Visitors Bought From A Business They Found On The Site

Usually, 142 million consumers go to Yelp every month. If you have not claimed your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal