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Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to purchase a new vehicle and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read online reviews.
With the help of other consumers, you quickly choose one that works for you. That's how positive reviews convert consumers into clients.
Source: Consumer Affairs
Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies really use them.
Although we now know why consumer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
30% Of Customers Feel Comfortable With A Business Which Responds To Online Reviews
Staying connected with your customers establishes trust. Even something easy like reacting to their comments and reviews can make them feel appreciated.
As you may expect, customers who feel this way are more willing to spend more cash with a company.
Source: Statuslabs
Unfavorable Reviews Can Boost Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, individuals spend more than 5 times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
49% Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, but they consider their number and recency also.
The share of consumers, who pay attention to the variety of reviews is presently at 46%.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the huge impact user ratings have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
Only 6% Of Customers Don't Rely On Consumer Reviews At All
According to customer review stats, a massive 19 percent of consumers always trust online reviews and never a make a purchase without checking out reviews first.
Source: Statista
Software Reviews Influence Over 98 Percent Of All Purchasers
18% of software buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Online Product Reviews About An Item Can Boost Its Conversion Rate By More Than 270%
User review stats reveal the purchase likelihood for an item with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
89% Of Consumers Prefer To Read Reviews On Their Cell Phones
Be it by means of an app or a mobile browser, individuals prefer to read reviews on their mobile devices.
Source: Statista
Positive Reviews Motivate 68% Of Customers To Choose Local Businesses
Because the large majority of customers check out reviews, you'd want yours to be appealing to brand-new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83% Of All Younger Clients Were Invited To Give A Review Recently
Of those invited, 80% of consumers did leave a review. Overall, companies have asked 66% of all clients to submit a review on their company.
Source: Brightlocal