60 Percent Of Consumers Seek Advice From Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and rating data show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

89% Of Consumers Choose To Read Reviews On Their Cell Phones

Be it by means of an app or a mobile internet browser, everyday people choose to read reviews on their cell phones.

Source: Statista

Due To The Fact That They Want To Acquire A Product Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82% Of Customers Visit Review Websites.

Users come since they have currently formed a buying decision. The bulk of them (89%) purchase within a week of their visit.

Source: RevLocal

Many Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, rather than a mediocre or negative one.

Source: Brightlocal

The Majority Of People Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are evidently the more vocal ones.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of customers who read consumer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already touched upon the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Customers anticipate to see some unfavorable reviews.

Source: Capterra

49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency also.

The share of clients, who focus on the variety of reviews is currently at 46 percent.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Expert Services

More than half of all individuals in need of an expert service rely on online reviews.

According to online reviews data, 59% utilized online reviews to pick a medical professional or a legal representative.

Younger people (age 18-35) are much more likely to employ a professional based upon online reviews. Only 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

More Than 4 Negative Reviews About A Business Or Product May Reduce Sales By 70%

One negative review is enough for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

86% Of Customers Would Think About Composing A Review For A Business

Your customers are your most important resource, and it's not only because of the money they spend at your business. If you provide a great experience, they will want to share it.

Source: Brightlocal

Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can also affect our purchasing decisions.

According to social reviews data, Facebook impacts more than half of users' purchase decisions.

If it has positive reviews, Facebook reviews stats expose that 4 out of five users are most likely to trust a local business.

Source: RevLocal

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your website. According to online review data, people devote more than 5 times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

72% Of Customers Won't Take Action Unless They Check Out Some Reviews

No matter how tempting your marketing is, you still require client reviews. There is no other way around it. Customers are still willing to hear you out, however they rely on other people more.

Source: My Testimonial Engine