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Just 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses in fact utilize them.
Although we now understand why customer reviews are so powerful, most businesses apparently do not.
Source: LsaInsider
83% Of All Younger Shoppers Were Asked To Submit A Review Recently
Of those asked, 80% of clients did post a review. Overall, companies have asked 66% of all customers to give a review on their business.
Source: Brightlocal
Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Businesses
More youthful individuals understand the value of being informed. User-generated content has an unassailable influence on consumers.
If businesses think of the power of customer reviews over millennials, they will understand what they've been losing out on. Older individuals are various though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping
In-store purchasing is affected significantly by blogs and reviews on social networks. With males being two times as likely to be affected than ladies.
Reviews and ranking stats reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
15 Percent Of Consumers Don't Trust Businesses Without Any Online Reviews
No trust means no interactions. 15% of prospective customers won't even consider working with a business they can't discover opinions about.
Source: Statuslabs
73% Of Customers Believe Written Reviews Are More Vital Than Star And Number Rankings
Online review statistics make it clear people aren't satisfied with ratings alone.
Written reviews make the stats appear more genuine which is what the potential clients are searching for. Practically a third of consumers state composed reviews are the only function that makes them believe the sites' reviews are relevant and helpful.
Source: Fan and Fuel
If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Use A Company
This stat is one of numerous that show the importance of online scores. Now that news of consumer complete satisfaction travels this quick, keeping your customers happy is more crucial than ever.
57% of consumers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.
11% looked only for organizations with a perfect five star rating.
Source: Brightlocal
72% Of Customers Will Not Take Action Unless They Check Out Some Reviews
Irrespective of how tempting your marketing is, you still need consumer reviews. There is no way around it. Clients are still willing to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
67% Of Consumers Report Reviews Are A "Very Important" Factor When Choosing A Solution Provider
When clients have to choose a solution provider, reviews have a huge effect on their decision.
Source: DemandGenReport
A Lot Of Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they have gone to a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a negative or mediocre one.
Source: Brightlocal
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
The Average Review Length Has Become 65% Shorter Since 2010
At the present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of a tweet.
Source: Review Trackers
77% Of Consumers Don't Trust Reviews That Are Older Than Three Months
Clients don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.
Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses should to be constantly requesting reviews.
Source: Statuslabs
89% Of Clients Want To Read Reviews On Their Smart Devices
Be it through an app or a mobile internet browser, customers prefer to read reviews on their mobile phones.
Source: Statista
30% Of Consumers Feel Comfortable With A Company Which Answers Online Reviews
Corresponding with your customers creates trust. Even something like reacting to their reviews and remarks can make them feel valued.
As you may expect, customers who feel this way are happy to invest more money with a business.
Source: Statuslabs
Clients Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users choose to get things done quicker. Buying choices are made rapidly.
Online reviews are undoubtedly persuasive, yet marketers have not necessarily come to value the power of them.
Source: Martech Zone
90% Of Customers Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals state about impressions, right?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
If you don't have reviews on your site, consider asking your visitors to write one.
Source: Martech Zone