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53% Of Customers Anticipate Businesses To Reply Within A Week To Negative Reviews
Online review stats show that 63% of client reviews remain without a response. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
United States Buyers View "Product Performance" To Be The Most Useful Info In Product Reviews
When people read reviews, they focus on various elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA clients.
Source: Statista
61 Percent Of Regional Businesses Have A Typical Score Of 4 To 5 Stars
Typically two-thirds of companies have excellent and exceptional rankings. Only 5% of companies have a ranking listed below 3 stars.
Source: Brightlocal
98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site
Typically, 142 million customers go to Yelp each month. If you have not declared your totally free Yelp business page, this is as good a time as any.
Source: RevLocal
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is presently the most popular social media which can also influence our purchasing preferences.
According to social media reviews data, Facebook impacts the majority of users' purchase decisions.
Facebook reviews stats expose that four out of five users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
Reviews Shared On Twitter Can Help Increase Revenues By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
Just 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses really utilize them.
Although we now know why consumer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
86% Of Consumers Would Consider Composing A Review For A Business
Your customers are your most valuable resource, and it's not just because of the cash they spend at your business. If you provide a good experience, they will be willing to share it.
Source: Brightlocal
52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Too
We already touched upon the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.
Source: Capterra