Because They Desire To Buy A Product Or A Service And Want To Get The Truth About The Businesses Products And Services, 82% Of Customers Check Out Review Sites.

Users come because they have actually currently formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

83% Of Clients Don't Trust Advertising

The conventional channels to reach customers aren't as influential as they used to be. Most users who no longer trust advertisements select to take note of consumers' recommendations online.

Source: Statuslabs

15% Of Consumers Don't Trust Businesses Without Having Online Reviews

No trust means no interactions. 15% of prospective consumers will not even consider working with a business they can't discover opinions about.

Source: Statuslabs

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are basically advertisements.

Source: Martech Zone

A One Star Boost In Score Can Cause A 5% To 9% Increase In Business Profits

Businesses that treat customers well typically succeed, review websites help make certain of that.

Source: Statuslabs

Only 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of businesses in fact make use of them.

Although we now know why consumer reviews are so powerful, most businesses apparently do not.

Source: LsaInsider

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. Consumers expect to see some negative reviews.

Source: Capterra

77% Of Consumers Don't Trust Reviews That Are Older Than Three Months

Customers don't care how good your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

Google Accounts For 57.5% Of All Reviews All Over The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management stats suggest a business's reputation does not affect just the customers. Potential team members likewise take a look at ratings and read reviews.

Source: Deloitte

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the enormous impact user rankings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

US Shoppers Regard "Product Performance" To Be The Most Valuable Detail In Product Reviews

When people check out reviews, they concentrate on various elements of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of American clients.

Source: Statista

If A Company Takes Care Of Issues Quickly And Effectively, 95% Of Unhappy Consumers Will Return To A Business

Consumers do not anticipate you to be perfect. They do expect you to fix things when they go wrong. If there is absolutely nothing else a business can do to solve a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

89% Of Clients Browse A Companies Reactions To Reviews

Not only do the majority of clients check out the review replies, 30% of them hold them in high regard. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

73% Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear people aren't pleased with ratings alone.

Client reviews make the stats appear more genuine which is what the prospective customers are trying to find. Nearly a third of customers state written reviews are the only feature that makes them believe the websites' reviews are beneficial and relevant.

Source: Fan and Fuel

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out customer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'always' or 'extremely frequently'.

Source: Trust You

90 Percent Of Site Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about first impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your site, think about asking your visitors to compose one.

Source: Martech Zone