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83% Of All Young People Were Invited To Give A Review Recently
Of those invited, 80% of clients did post a review. Overall, businesses have asked 66% of all clients to submit a review on their business.
Source: Brightlocal
The Average Review Length Has Become 65% Shorter Since 2010
In recent years reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of tweet on twitter.
Source: Review Trackers
63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
These online review stats reveal the general appeal of a website can just go so far when it comes to trust.
Source: Review Trackers
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of companies question the integrity of online reviews. Nevertheless, they realize the huge impact user ratings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'always' or 'very frequently'.
Source: Trust You
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who check out customer reviews, concur that it increases their buying confidence.
Companies use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Only 6% Of Customers Do Not Trust Customer Reviews At All
According to customer review stats, a massive 19 percent of consumers constantly trust online reviews and never ever a buy without checking out reviews initially.
Source: Statista
Negative Reviews Can Improve Conversion By As Much As 85%
It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, individuals devote more than 5 times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management stats indicate a company's reputation doesn't impact just the customers. Potential team members likewise look at ratings and read reviews.
Source: Deloitte
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More
We already discussed the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Customers expect to see some unfavorable reviews.
Source: Capterra
98 Percent Of Yelp's Website Visitors Bought From A Business They Found On The Site
Typically, 142 million customers visit Yelp each month. This is as great a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use A Company
This stat is one of numerous that illustrate the value of online ratings. Now that news of customer complete satisfaction travels this quick, keeping your customers pleased is more important than ever.
57 percent of consumers have actually searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.
Moreover, 11% looked just for companies with a best five star score.
Source: Brightlocal
53% Of Consumers Anticipate Companies To Reply Within A Week To Negative Reviews
Online review statistics clarify that 63% of consumer reviews go on without a reply. That's too bad, since those companies are losing clients that way.
Source: Review Trackers
More Than Half Of Clients Aged 25 To 34 Published Reviews
According to Statista, the younger generations are unsurprisingly the more vocal ones.
Source: Statista