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90 Percent Of Users Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals say about first impressions?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
Consider asking your visitors to compose one if you do not have reviews on your site.
Source: Martech Zone
When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor
Statistics reveal that reviews were more helpful than TV ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
73% Of Consumers Believe Written Reviews Are More Crucial Than Star And Number Ratings
Online review statistics make it clear individuals aren't satisfied with ratings alone.
Consumer reviews make the statistics appear more authentic which is what the would-be consumers are searching for. Almost a third of customers state composed reviews are the only feature that makes them think the sites' reviews are helpful and pertinent.
Source: Fan and Fuel
Over Half Of Shoppers Aged 25-34 Submitted Reviews
According to Statista, the more youthful generations are clearly the more opinionated ones.
Source: Statista
30% Of Customers Feel Positive About A Business Which Responds To Online Reviews
Communicating with your customers creates trust. Even something like responding to their comments and reviews can make them feel valued.
As you might expect, customers who feel this way are more willing to invest more cash with a company.
Source: Statuslabs
60% Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is affected substantially by blogs and reviews on social networks. With males being twice as likely to be affected than ladies.
Reviews and score data reveal people value the viewpoint of peers more than any other material.
Source: Collective Bias
67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Choosing A Solution Provider
Reviews have an enormous impact on their decision when clients have to pick a service provider.
Source: DemandGenReport
95% Of Dissatisfied Clients Will Go Back To A Company If A Business Manages To Resolve Problems Quickly And Efficiently
Customers do not expect you to be perfect. They do expect you to fix things when they go wrong. If there is absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Because They Want To Purchase An Item Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82 Percent Of Customers Check Out Review Sites.
Users come because they have already formed a buying decision. The bulk of them (89%) buy within a week of their visit.
Source: RevLocal
83% Of Clients Don't Trust Advertising
The standard channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust ads choose to focus on consumers' recommendations online.
Source: Statuslabs
63.6 Percent Of Consumers Check Out Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
These online review stats show the general popularity of a site can only presume when it concerns trust.
Source: Review Trackers
The Average Review Length Has Actually Become 65% Shorter Since 2010
Now a days reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of tweet on twitter.
Source: Review Trackers
More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70%
One negative review is enough for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
89% Of Consumers Read A Businesses Replies To Reviews
Not only do a lot of consumers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
61% Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars
Typically two-thirds of businesses have good and outstanding ratings. Just 5% of companies have a score below 3 stars.
Source: Brightlocal
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
83% Of All Young Consumers Were Invited To Submit A Review Recently
Of those asked, 80% of consumers did leave a review. In general, businesses have actually asked 66% of all consumers to submit a review on their company.
Source: Brightlocal
One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses
Younger individuals understand the worth of being informed. User-generated content has an indisputable influence on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been losing out on. Older people are different though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal