83 Percent Of Consumers Don't Rely On Advertising

The standard channels to reach customers aren't as influential as they used to be. The majority of users who no longer trust ads select to take note of consumers' recommendations online.

Source: Statuslabs

If A Business Handles Issues Rapidly And Effectively, 95% Of Dissatisfied Consumers Will Go Back To A Company

Consumers do not anticipate you to be perfect. They do anticipate you to deal with things when they go wrong. If there's nothing else a business can do to fix a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

Reviews Published On Twitter Can Help Improve Online Sales By 6.46%

Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

67% Of Customers Claim That Reviews Are A "Very Important" Factor When Selecting A Solution Provider

Reviews have an enormous impact on their decision when customers have to choose a solution provider.

Source: DemandGenReport

73 Percent Of Customers Believe Written Reviews Are More Important Than Star And Number Scores

Online review data make it clear individuals aren't pleased with ratings alone.

Written reviews make the statistics appear more authentic which is what the potential clients are looking for. Almost a third of consumers say written reviews are the only function that makes them think the websites' reviews are helpful and pertinent.

Source: Fan and Fuel

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Clients

24% of US shoppers consider reviews as 'very influential'.

To show the significance of online reviews and scores, did you know that 81% of consumers will pay more for an item with reviews and those very same clients are also happy to accept slower shipping times for such products.

Source: Turntonetworks

More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Many Popular Products Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to customer rating statistics, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Clients Might Spend 31% More With A Business That Has Fantastic Reviews

Take notice of this fact. The more detailed other users explain your product and services, the more money you can charge and consumer review statistics reveal to us exactly just how much more.

Source: Martech Zone

30% Of Customers Feel Favorable To A Company Which Reacts To Online Reviews

Communicating with your clients builds their trust. Even something easy like reacting to their reviews and remarks can make them feel valued.

As you may expect, clients who feel this way are happy to invest more cash with a business.

Source: Statuslabs

Software Reviews Influence Over 98 Percent Of All Buyers

18 percent of software application buyers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2% of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Buyers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. Buying decisions are made quickly.

Online reviews are undoubtedly persuasive, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

If They Were Asked, 77% Of Clients Would Probably Leave A Review

More than a 35% would post a review to inform others about their consumer encounter and 24% would definitely direct their review to the business itself.

Over a 26% would want to submit a review to assist other people with their decision making process.

Source: Podium

63.6 Percent Of Customers Visit Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review stats reveal the general appeal of a website can just go so far when it comes to trust.

Source: Review Trackers

53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the very best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars

Generally two thirds of companies have great and awesome scores. Just 5% of businesses have a score below three stars.

Source: Brightlocal

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz