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Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a new vehicle and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.
With the help of other people, you manage to choose one that works for you. That's how favorable reviews convert customers into clients.
Source: Consumer Affairs
Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of businesses actually make use of them.
Although we now know why consumer reviews are so powerful, most businesses obviously do not.
Source: LsaInsider
Most Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends show individuals choose to comment if they had a positive experience, instead of a unfavorable or mediocre one.
Source: Brightlocal
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Statistics reveal that reviews were more helpful than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
77% Of Individuals Don't Trust Reviews That Are Older Than Three Months
Customers don't care how good your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs
A Lot Of Best Selling Products Have An Average Score Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. In some cases a lower rating in fact helps your overall rating.
According to client rating stats, conversion rates begin to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
53% Of Consumers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of consumer reviews stay without a reaction. That's regrettable, because those businesses are losing clients that way.
Source: Review Trackers
74% Of Regional Businesses Have At Least 1 Google Review
One review is far from sufficient to enhance your site's SERP ranking.
Taking a look at online rankings statistics, we discovered that a company requires to have an average of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
A Lone Business Review Can Raise Its Conversions By 10%
Online review statistics show user-generated content can do wonders in regards to conversions.
A single review can have a substantial influence on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44 percent increase.
Source: RevLocal
30% Of Consumers Feel Favorable To A Company Which Responds To Online Reviews
Corresponding with your clients establishes trust. Even something easy like reacting to their reviews and comments can make them feel valued.
As you may anticipate, clients who feel this way are going to spend more cash with a business.
Source: Statuslabs
The Average Review Length Has Gotten 65% Much Shorter Since 2010
Presently reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet from twitter.
Source: Review Trackers
Only 6 Percent Of Customers Don't Trust Customer Reviews At All
According to client review statistics, a massive 19% of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.
Source: Statista
Customers Checking Out Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Buying decisions are made rapidly.
Online reviews are certainly convincing, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
61% Of Regional Businesses Have An Average Rating Of 4 To 5 Stars
Generally two thirds of businesses have good and exceptional rankings. Only 5% of businesses have a rating below 3 stars.
Source: Brightlocal
US Shoppers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on various aspects of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of USA consumers.
Source: Statista