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70 Percent Of Customers Prefer To Learn About A Business Via Posts And Reviews, Instead Of Ads
Advertisements are all well and good, however it's worth trying a different approach also. Reviews are without a doubt the best way to find the truth about a service or product.
Source: Statuslabs
67% Of Consumers Claim Reviews Are A "Extremely Important" Factor When Picking A Solution Provider
Reviews have a massive impact on their decision when clients have to choose a solution provider.
Source: DemandGenReport
Buyers Reading Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users
Mobile users choose to get things done faster. Therefore, purchasing decisions are made rapidly.
Online reviews are clearly convincing, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent
One negative review is enough for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Online Product Reviews About A Product Can Amplify Its Conversion Rate By More Than 270 Percent
User review stats show the purchase possibility for a product with five reviews is 270% higher than the exact same product without reviews.
Source: Spiegel Research Center
Favorable Reviews Motivate 68% Of Customers To Use Local Businesses
Given that the huge bulk of consumers read reviews, you'd want yours to be appealing to brand-new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83 Percent Of Consumers Do Not Trust Advertising
The standard channels to reach consumers aren't as prominent as they used to be. A lot of users who no longer trust ads pick to pay attention to customers' recommendations online.
Source: Statuslabs
American Shoppers View "Product Performance" To Be The Most Useful Info In Product Reviews
When individuals read reviews, they concentrate on various elements of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
Google Accounts For 57.5 Percent Of All Reviews World-wide
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
15% Of Consumers Do Not Trust Businesses With No Online Reviews
No trust indicates no interactions. 15% of prospective consumers won't even consider working with a company they can't find viewpoints about.
Source: Statuslabs
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can likewise influence our buying preferences.
According to social reviews data, Facebook affects the majority of users' purchase choices.
Facebook reviews statistics expose that four out of 5 users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
70% Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Many people read much more reviews to get a better idea of how business is really doing. Do not depend upon that statistic alone.
Source: Brightlocal
Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you want to purchase a brand-new vehicle and there are several models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.
With the help of other customers, you quickly select a model that works for you. That's how positive reviews transform consumers into consumers.
Source: Consumer Affairs
A Single Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated content can do miracles in terms of conversions.
A single review can have a massive impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can offer an astonishing 44% boost.
Source: RevLocal