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86% Of Customers Would Consider Composing A Review For A Business
Your customers are your most important resource, and it's not only because of the money they spend at your business. They will be willing to share it if you offer them a good experience.
Source: Brightlocal
Just 6% Of Customers Don't Rely On Consumer Reviews At All
According to consumer review stats, a tremendous 19 percent of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews initially.
Source: Statista
The Typical Review Word Count Has Actually Gotten 65% Shorter Since 2010
Now a days reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet from twitter.
Source: Review Trackers
61% Of Local Businesses Have An Average Ranking Of 4 To 5 Stars
Generally two-thirds of companies have excellent and awesome ratings. Only 5% of businesses have a ranking below 3 stars.
Source: Brightlocal
Customers Might Invest 31 Percent More With A Business That Has Excellent Reviews
Take notice of this fact. The more detailed other users describe your product or service, the more money you can charge and consumer review statistics show us precisely how much more.
Source: Martech Zone
Many Popular Items Have An Average Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star rankings.
According to client rating statistics, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out customer reviews, agree that it increases their buying confidence.
Organizations use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
89% Of Buyers Choose To Read Reviews Using Their Mobile Phones
Be it via an app or a mobile web browser, folks prefer to read reviews on their smart phones.
Source: Statista
52% Of Customers Trust A Product More If It Has Negative Reviews Too
We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. People expect to see some negative reviews.
Source: Capterra
Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
70% Of Consumers Prefer To Find Out About A Business By Means Of Short Articles And Reviews, Instead Of Ads
Ads are all well and good, however it's worth trying a different approach as well. Reviews are by far the best way to find the truth about a service or product.
Source: Statuslabs
USA Buyers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews
They focus on different aspects of the shopping experience when people read reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of US customers.
Source: Statista
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social network which can also influence our purchasing decisions.
According to social media reviews statistics, Facebook affects the majority of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics reveal that 4 out of 5 users are likely to rely on a local business.
Source: RevLocal
Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are totally free, a remarkably low number of companies really make use of them.
Although we now understand why consumer reviews are so powerful, most businesses obviously do not.
Source: LsaInsider
If A Business Deals With Problems Quickly And Effectively, 95% Of Unsatisfied Customers Will Go Back To A Business
Clients do not expect you to be perfect. When things go wrong, they do anticipate you to deal with things. If there's nothing else a company can do to resolve a problem, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people read many more reviews to get a better idea of how the business is actually doing. Don't depend upon that fact alone.
Source: Brightlocal
More Than Half Of Clients Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are plainly the more opinionated ones.
Source: Statista