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Google Represents 57.5% Of All Reviews Around The World
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
Here's the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Reviews Published On Twitter Can Boost Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Many people read a lot more reviews to get a clear view of how the business is in fact doing. Don't depend upon that figure alone.
Source: Brightlocal
The Average Review Word Count Has Gotten 65% Much Shorter Since 2010
Lately reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
60 Percent Of Customers Consult Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is affected considerably by blogs and reviews on social media. With males being two times as likely to be influenced than women.
Reviews and rating stats reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
74 Percent Of Local Businesses Have At Least 1 Google Review
A single review is far from enough to enhance your website's SERP ranking.
Taking a look at online rankings statistics, we learnt that a business needs to have approximately 40 reviews before clients "Award" it with a star.
Source: Brightlocal
70% Of Customers Choose To Discover A Business Via Short Articles And Reviews, Instead Of Advertisements
Ads are all well and good, but it's worth attempting a different approach also. Reviews are by far the very best method to discover the truth about a product or service.
Source: Statuslabs
Only 6 Percent Of Customers Do Not Trust Consumer Reviews At All
According to customer review stats, a whopping 19 percent of customers constantly rely on online reviews and never a make a purchase without reading reviews initially.
Source: Statista
90 Percent Of Buyers Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people say about impressions, right?
Users get their impression of your businesses through reviews. Generally through less than 10 of them.
Think about asking your visitors to compose one if you don't have reviews on your website.
Source: Martech Zone
77% Of Individuals Do Not Trust Reviews That Are Older Than 3 Months
Clients don't care how great your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that companies ought to be continuously requesting reviews.
Source: Statuslabs
Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a remarkably low number of companies really utilize them.
Although we now understand why consumer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
86 Percent Of Customers Would Think About Composing A Review For A Business
Your customers are your most valuable resource, and it's not only because of the money they invest at your business. If you provide an excellent experience, they will be willing to share it.
Source: Brightlocal
Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses
More youthful people know the value of being informed. User-generated material has an indisputable influence on customers.
If businesses think of the power of client reviews over millennials, they will understand what they've been missing out on. Older people are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. Consumers anticipate to see some negative reviews.
Source: Capterra
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a new automobile and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read the reviews.
With the help of other consumers, you manage to choose a model that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
71% Of Millennials Search Consumer Reviews Of Expert Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews data, 59% utilized online reviews to choose a medical professional or a lawyer.
Younger people (age 18-35) are much more inclined to employ a professional based upon online reviews. Only 19% of millennials will consider employing an attorney without any.
Source: Thomson Reuters