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Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are essentially ads.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization
The star ranking is the first thing customers see. Still, users take note of other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of US customers.
Source: Statista
77% Of Customers Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how excellent your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs
60 Percent Of Customers Consult Blog And Social Media Reviews On Their Mobile Phones Before Shopping
In-store shopping is influenced significantly by blogs and reviews on social networks. With men being twice as likely to be affected than ladies.
Reviews and score statistics reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
72% Of Customers Will Not Take Action Before They Read Some Reviews
Regardless of how tempting your marketing is, you still require client reviews. There's no skirting around it. Consumers are still ready to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
90 Percent Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people state about first impressions, right?
Users get their impression of your businesses through reviews. Generally through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to compose one.
Source: Martech Zone
95% Of Unhappy Clients Will Return To A Business If A Business Makes An Effort To Solve Problems Rapidly And Effectively
Consumers do not expect you to be perfect. When things go wrong, they do anticipate you to fix things. If there's absolutely nothing else a business can do to deal with a problem, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
A Lot Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a positive experience, instead of a negative or average one.
Source: Brightlocal
73% Of Consumers Think Consumer Reviews Are More Crucial Than Star And Number Rankings
Online review data make it clear people aren't satisfied with scores alone.
Consumer reviews make the stats appear more authentic which is what the would-be customers are looking for. Practically a third of consumers state written reviews are the only function that makes them believe the websites' reviews are pertinent and helpful.
Source: Fan and Fuel
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Online Product Reviews About A Product Can Improve Its Conversion Rate By More Than 270%
User review statistics reveal the purchase possibility for an item with five reviews is 270% higher than the exact same product without reviews.
Source: Spiegel Research Center