73 Percent Of Customers Think Written Reviews Are More Vital Than Star And Number Scores

Online review statistics make it clear individuals aren't pleased with ratings alone.

Customer reviews make the stats appear more authentic which is what the would-be consumers are trying to find. Nearly a third of customers say written reviews are the only feature that makes them think the websites' reviews are helpful and pertinent.

Source: Fan and Fuel

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

98% Of Yelp's Website Visitors Purchased From A Business They Discovered On The Website

Normally, 142 million customers visit Yelp on a monthly basis. If you haven't claimed your free Yelp business page, this is as excellent a time as any.

Source: RevLocal

Customers Could Spend 31 Percent More With A Business That Has Great Reviews

Take note of this fact. The more detailed other users describe your product and services, the more cash you can charge and consumer review statistics reveal to us precisely just how much more.

Source: Martech Zone

More Than Half Of Consumers Will Not Use A Company If It Has Less Than A 4 Star Ranking

This stat is one of many that show the significance of online scores. Now that news of client fulfillment travels this quick, keeping your clients pleased is more important than ever.

57% of customers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked only for services with a best five star score.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Customers

24% of US buyers consider reviews as 'extremely influential'.

To show the significance of online reviews and rankings, did you understand that 81 percent of customers will pay more for a product with reviews and those very same consumers are also happy to accept slower shipping times for such products.

Source: Turntonetworks

If They Were Asked, 77% Of Consumers Would Probably Post A Review

More than a 35% would post a review to advise others about their customer encounter and 24% would undoubtedly direct their review to the company itself.

Over a 26% would be willing to post a review to assist other people with their decision making process.

Source: Podium

89% Of Customers Choose To Read Reviews Using Their Smartphones

Be it through an app or a mobile browser, individuals prefer to read reviews on their phones.

Source: Statista

The Average Review Word Count Has Gotten 65% Much Shorter Since 2010

Lately reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to purchase a new vehicle and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose one that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

Favorable Reviews Encourage 68% Of Consumers To Choose Local Businesses

Since the vast bulk of consumers check out reviews, you would want yours to be appealing to brand-new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

83% Of All Younger People Were Asked To Leave A Review Recently

Of those asked, 80% of consumers did submit a review. Overall, businesses have actually asked 66% of all clients to give a review on their business.

Source: Brightlocal