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More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70%
One negative review suffices for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
A One Star Increase In Rating Can Cause A 5% To 9% Boost In Business Income
Businesses that treat customers well normally succeed, review websites help make certain of that.
Source: Statuslabs
67% Of Customers Say Reviews Are A "Very Important" Factor When Selecting A Solution Provider
When consumers need to choose a service provider, reviews have a huge impact on their decision.
Source: DemandGenReport
88% Of Executives View Reputation Risk As A Top Business Concern
Reputation management stats indicate a company's reputation does not impact simply the consumers. Potential team members also take a look at scores and take a look at reviews.
Source: Deloitte
Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you wish to buy a brand-new automobile and there are numerous models which fit your requirements. How do you select the very best one for you? Well, you read the reviews.
With the help of other people, you manage to choose one that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
89% Of Clients Review A Companies Responses To Reviews
Not only do the majority of shoppers read the review replies, 30% of them hold them in high regard. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
Many Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends show people prefer to comment if they had a favorable experience, rather than a negative or mediocre one.
Source: Brightlocal
Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the producer says. The reason, producers' descriptions are generally ads.
Source: Martech Zone
The Majority Of People Aged 25-34 Wrote Reviews
According to Statista, the more youthful generations are surprisingly the more vocal ones.
Source: Statista
One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses
More youthful people know the value of being informed. User-generated content has an indisputable influence on consumers.
If businesses think of the power of customer reviews over millennials, they will realize what they've been losing out on. Older individuals are various though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
60% Of Customers Check Out Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than women.
Reviews and ranking stats reveal people value the opinion of peers more than any other material.
Source: Collective Bias
63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.
These online review statistics show the basic popularity of a site can only go so far when it pertains to trust.
Source: Review Trackers
Just 6% Of Consumers Don't Trust Client Reviews At All
According to client review statistics, a tremendous 19 percent of customers constantly rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
73 Percent Of Consumers Think Consumer Reviews Are More Crucial Than Star And Number Ratings
Online review statistics make it clear individuals aren't pleased with ratings alone.
Consumer reviews make the stats appear more authentic which is what the would-be consumers are trying to find. Almost a 3rd of consumers say composed reviews are the only function that makes them think the websites' reviews are pertinent and helpful.
Source: Fan and Fuel
49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Factor In Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of consumers, who focus on the variety of reviews is presently at 46 percent.
Source: Brightlocal
Most Popular Products Have An Average Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to client rating stats, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
83% Of All Younger Customers Were Invited To Give A Review Recently
Of those invited, 80% of customers did submit a review. In general, businesses have asked 66% of all consumers to submit a review on their company.
Source: Brightlocal
95% Of Unhappy Customers Will Return To A Business If A Business Manages To Resolve Issues Rapidly And Effectively
Customers do not anticipate you to be perfect. When things go wrong, they do expect you to deal with things. If there is nothing else a business can do to deal with an issue, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday