88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management stats suggest a company's reputation doesn't impact simply the clients. Potential employees also look at rankings and take a look at reviews.

Source: Deloitte

Online Item Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent

User review statistics reveal the purchase likelihood for an item with 5 reviews is 270 percent higher than the same product without reviews.

Source: Spiegel Research Center

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US consumers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and ratings, did you understand that 81 percent of consumers will pay more for an item with reviews and those very same consumers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

70 Percent Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out much more reviews to get an idea of how business is in fact doing. Don't depend on that fact alone.

Source: Brightlocal

Over Half Of Clients Aged 25-34 Submitted Reviews

According to Statista, the younger generations are evidently the more vocal ones.

Source: Statista

72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how enticing your marketing is, you still need customer reviews. There is no other way around it. Consumers are still ready to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

89% Of Clients Review A Businesses Replies To Reviews

Not only do most customers read the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

Majority Of Customers Won't Use A Business If It Has Less Than A 4 Star Rating

This stat is among numerous that illustrate the significance of online rankings. Now that news of customer complete satisfaction travels this fast, keeping your customers happy is more crucial than ever.

57 percent of consumers have searched for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked only for companies with a perfect five star ranking.

Source: Brightlocal

Reviews Posted On Twitter Can Improve Revenues By 6.46%

Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

77% Of Customers Do Not Trust Reviews That Are Older Than 3 Months

Clients don't care how good your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

52% Of Consumers Rely On A Product More If It Has Negative Reviews As Well

We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. People expect to see some unfavorable reviews.

Source: Capterra

67% Of Consumers Claim That Reviews Are A "Very Important" Factor When Choosing A Solution Provider

When customers need to pick a solution provider, reviews have a huge influence on their decision.

Source: DemandGenReport

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18% of software application purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra