63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats reveal the general appeal of a site can just go so far.

Source: Review Trackers

74% Of Regional Companies Have At A Minimum, One Google Review

One review is far from sufficient to improve your site's SERP ranking.

Looking at online scores statistics, we learnt that a business requires to have a minimum of 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Typically two-thirds of companies have good and outstanding rankings. Only 5% of businesses have a rating listed below 3 stars.

Source: Brightlocal

Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses really use them.

Although we now know why client reviews are so effective, many businesses apparently don't.

Source: LsaInsider

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and want the best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the buying decision.

Source: Statista

Half Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

Younger individuals know the value of being informed. User-generated material has an indisputable effect on customers.

If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been missing out on. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses

Since the large majority of consumers check out reviews, you would want yours to be inviting to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

77% Of Customers Don't Trust Reviews That Are Older Than 3 Months

Consumers don't care how excellent your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that companies should to be constantly asking for reviews.

Source: Statuslabs

Online Item Reviews About An Item Can Amplify Its Conversion Rate By An Incredible 270 Percent

User review stats reveal the purchase possibility for a product with 5 reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

83% Of All Young Buyers Were Invited To Submit A Review Recently

Of those invited, 80% of consumers did post a review. Overall, companies have actually asked 66% of all clients to post a review on their business.

Source: Brightlocal

60 Percent Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With males being twice as likely to be affected than women.

Reviews and score statistics reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

Clients Could Invest 31 Percent More With A Business That Has Terrific Reviews

Take note of this fact. The more detailed other users explain your service or product, the more cash you can charge and consumer review statistics show us exactly just how much more.

Source: Martech Zone

49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.

The share of customers, who take note of the number of reviews is currently at 46 percent.

Source: Brightlocal

Just 6 Percent Of Consumers Don't Rely On Customer Reviews At All

According to customer review statistics, a tremendous 19 percent of consumers constantly rely on online reviews and never ever a purchase without reading reviews first.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read consumer reviews, agree that it increases their buying confidence.

Businesses use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they recognize the huge effect user scores have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc